This author has yet to write their bio.Meanwhile lets just say that we are proud merlin contributed a whooping 26 entries.
Fifty-one per cent of UK buyers prefer agents with an active social media presence, and one in five Facebook vendor leads results in an instruction. If your agency is not showing up in feeds consistently, you are handing business to the agents who are. Social media has overtaken referrals, open houses, and cold calling as […]
The way your property’s energy performance is measured is about to change completely. The government is replacing the current single EPC rating with four new metrics, and understanding how they work is the key to making smart upgrade decisions before the October 2030 deadline. The new system, called the Home Energy Model (HEM), replaces the […]
Listings with virtual tours receive up to 87% more views and 95% more phone enquiries than those without. If your agency is not yet offering 3D virtual tours as standard, you are leaving instructions and buyer engagement on the table. The way buyers and tenants search for property has changed permanently. Research shows 62% of […]
The government has launched a new consultation on the Warm Homes Fund, asking landlords and industry bodies how public finance should support energy-efficiency upgrades ahead of the 2030 EPC C deadline. If you are a landlord in Oxfordshire, this is your chance to shape the funding that could help cover the cost of bringing your […]
Ask buyers what they want to see on a property listing and floor plans come back near the top almost every time — yet they remain one of the most inconsistently provided and poorly executed elements of property marketing. Photography gets most of the attention when agents think about marketing, and video is increasingly discussed. […]
There are angles that ground-level photography simply cannot capture — and for the right property, a single aerial shot can transform a listing from forgettable to unmissable. Drone photography has moved from novelty to necessity in property marketing. For estate agents and letting agents in Oxfordshire — from Oxford city centre apartments to Cotswolds farmhouses […]
Property listings with video generate 403% more enquiries than those without — yet fewer than 4 in 10 agents currently use video as part of their marketing. If you’re not using video, you’re handing your competitors a significant advantage. Video has become one of the most powerful tools available to estate agents and letting agents, […]
In a market where buyers make split-second decisions on Rightmove and Zoopla, the quality of your listing photography isn’t just a nice-to-have — it’s the single biggest factor determining whether a property gets clicked or scrolled past. First impressions in property no longer happen on the doorstep. They happen on a phone screen in a […]
The government has confirmed that its planned overhaul of the Energy Performance Certificate (EPC) system will not now happen until the second half of 2027 — pushed back from the original October 2026 target. The delay follows engagement with industry stakeholders and affects how properties are assessed, rated, and compared. For landlords in Oxfordshire planning […]
Older properties in Oxfordshire present unique challenges when it comes to energy efficiency. From solid stone walls to single-glazed windows and outdated heating systems, period and pre-war homes often struggle to achieve the EPC ratings required under MEES regulations. Understanding which improvements are practical, cost-effective, and suitable for your property type is essential. In some […]